@jlhourcade awesome work on your blog José Luis! Ojalá te veamos pronto en otra prueba TriStar (he was our official #tristarmallorca photog)
GranFondo World® is a pure cycling event format always held in certain distances and in very special & exclusive destinations, displayed with powerful media tools in a unique format for a global audience.
This brand format will focus on the cycling community. It will perfectly cater for existing activities by bringing a new challenge into the sport and so setting the path for a different series. A group of the distances will become a USP.
Targeting the broad mass of cyclists by co-operating with sponsors and media-partners, "GranFondo World ® Logo" a bike-tour for friends and family alike and fun for everybody, will be born.
Gran Fondos are long distance, mass-participation cycling events – not races – that are immensely popular in Italy. Participation is open to recreational and competitive amateur cyclists, and tens of thousands of riders of all abilities participate.
Gran Fondos are often named after famous cyclists of the past, or after companies with a long heritage in cycling. Some of the most famous Gran Fondos include the Prosecco Cycling Classic, the Nove Colli and the Felice Gimondi.
